Barber

Barber Danylo Halukh

Texture. Lightness. Confidence. Vynohradar — Lumberjack.

Style

Extended crop. Texture and comfort. Rusanivka — Lumberjack.

In Barbering

since 2016

At Lumberjack

since 2018

Texture. Lightness. Confidence. Vynohradar — Lumberjack.

Danylo Halukh is a barber at the Lumberjack Barberhouse network, location «Rusanivka».

Hi! I'm from Kovel, I moved to Kyiv four years ago to study International Management. "If you want to have what you never had — become who you never were."

I loved experimenting with hair since my teenage years — bold shapes, texture, volume. My first attempts to cut others started as an "adventure": a friend decided to trim himself with a beard trimmer — I had to fix the situation, and then it just took off.

At first — friends and video tutorials, then a professional start at the Blade Runner academy. Blade Runner. During training, I realized: barbering is exactly what I was looking for. Creative, lively work with hands and people — without office routine.

Danylo and Lumberjack. At the beginning of 2024, I joined the team at Rusanivka. The choice was based on conditions, schedule, bonus system, a wide range of cosmetics and, most importantly, free network masterclasses. I have already attended sessions from Samadhi Barber, Vovazavr, Melkiy Barber, and Motaro Barber — each workshop added techniques and confidence.

Among styles, the closest to me is — the extended crop: I like the lively texture and "controlled chaos." It's simple to maintain: the client quickly shapes it at home and doesn't spend much time styling. For styling, I love Reuzel Tonic for longer hair — it adds texture, volume, and eases styling with minimal hold; for shorter lengths — Uppercut Deluxe Matte Pomade: universal, easy to work with, and has a pleasant scent.

I work carefully and attentively: first, we analyze the request and lifestyle so the style "lives" every day; I give clear styling advice, select cosmetics and home care. The goal is simple — so the client leaves satisfied, feels comfortable, and wants to return not only "because it grew out," but also for the atmosphere.

Personality and hobbies. I love basketball — in good weather, you can easily find me on the court with friends; I keep fit at the gym. I adore walking around the city with my girlfriend, discovering new places, traveling, or sometimes just chilling at home watching a series. I'm a music lover: from jazz to techno — I listen to everything except Russian music. See you at your visit — we'll create a style that "works" just for you.

Price of services

TIME
PRICE

* We’re sure you’ll love it, so we’ll be happy for tips to the barber and our team

ALL SERVICES

Barber Gallery Danylo Halukh

The «Estet» Line

The «Estet» line is all about a refined sense of style and the importance of details in your space. Products with this scent envelop you in lightness and energy, turning your usual care routine into an art form.

TYPE OF FRAGRANCE

Fragrance type: woody, citrus, fresh — feels like a morning after rain in an oak forest. A clean start, the coolness of greenery, and a light tartness of bark create a sense of clarity and focus.
Notes: top — lemon, bergamot, rosemary; heart — cedar, sage, geranium; base — oakmoss, vetiver, musk. The composition unfolds gradually: from bright freshness to deep woody persistence.

The “Egoist” Line

The “Egoist” line embodies the philosophy of “smart egoism.” Products with this fragrance are made for those who know their own worth and feel the desire to express themselves without needing approval from the outside world.

FRAGRANCE TYPE

Fragrance type: leathery, woody, animalic — feels like a night in a leather jacket by the campfire. The warmth of smoke, dry wood, and a deep leather note create a sense of strength and protection.
Notes: top — black pepper, cardamom; heart — birch bark, cedar, labdanum; base — leather, oud, dry amber accord. From the spicy opening, the fragrance moves into a resinous-woody core, finishing with velvety leather.

The “Idealist” Line

The “Idealist” line is for those who seek HARMONY in everything: in thoughts, actions, and appearance. That’s why the scent of these products is like a perfectly balanced drink, where icy freshness meets spicy depth.

TYPE OF FRAGRANCE

Fragrance type: fresh, aquatic, spicy — without menthol, but with a cool sensation. Feels like a sip of an iced cocktail by the sea: a salty breeze, a cool citrus spark, and a clean aftertaste.
Notes: top — lime, bergamot, ginger; heart — marine accord, sage, basil; base — cedar, white musk, amber accord. First you get citrus and spice, then a transparent "water" with herbal freshness, settling into a woody base.

Permanent Sale of Cosmetics

A steady rotation of products that our barbers actually use every day. You get the same shampoo, beard product, or styling that we used with you in the chair, so you’ll want to come back for it again.

LOCATION

Cosmetics in the barber’s hands during your service. «This is yours — take it home».
Separate shelves in the hall and by the washbasin. This is a display for sale, not just decor.
What we use at work stands nearby in retail format — you can simply take it with you.
We sell through the barber’s recommendation, not through banners or discounts.
Brand in the space: lightboxes, table tents, care cards, uniforms.

Cosmetics that the client sees everywhere

We place the product at every touchpoint: while he’s sitting, while he’s getting his hair washed, while he’s waiting for coffee. There’s no distance between service and purchase — there’s a constant presence of cosmetics right in front of your eyes.

PRESENCE

The client sees the brand right away in the waiting area: the counter, tables, drinks, and service.
By the washbasin, shampoos, conditioners, and care products for skin and beard are openly available.
During the haircut, the product is placed right on the barber's workstation, in the client's line of sight.
What we've just used is already waiting for sale — “take it with you”.
The brand identity is repeated throughout the location: from stands to table tents.

Use of Cosmetics

The barber first uses the product on the client, then explains why this particular product suits them, and closes the sale right there—no pharmacy or marketplace needed. This is a controlled sales scenario, not a random purchase.

USAGE

The product goes straight into action: we use it on your hair, beard, or skin during the service.
The barber explains how the product works in simple terms: relieves dryness, removes oiliness, keeps your styling in place without heaviness.
You feel the result right away — the texture, skin comfort, scent.
Next comes a personal recommendation: «use this at home once a day, it’ll last you a long time».
After your haircut, you just take home the same product in a retail format — no need to search in stores.

After Party

Sales look like care, not an upsell. The barber explains what they’re applying right now, why it works specifically for your skin or beard, shows you the result right away, and gives you a simple instruction: “use this at home.” You hear a solution, not an ad.

SUPPORT

The barber works with the client and immediately explains what the product does: cleanses the skin, softens the beard, removes oiliness.
No marketing talk: «you've got some dryness here after shaving — this will relieve the tightness in 2 minutes».
You instantly feel the difference with your hands and on your skin, not just “imagine the result at home”.
Next, the barber gives a simple instruction: «use this after your shower once a day, like this — let me show you».
The ending sounds more like service than a sale: «take this bottle with you, it’ll last you a month».

Classic contoured beard

Focus on sharp lines along the cheeks and neck, even density, and a neat shape. The beard looks strict, suits a formal style, and doesn’t require complicated styling.

DETAILS

The barber works with the client and immediately explains what product is being used: deeply cleanses the skin, softens the hair, removes excess sebum for a sharp outline.
No marketing talk: «We’re touching up the cheek line here — to make your face look slimmer; I’m raising the neckline higher because your beard grows low».
The client instantly sees the symmetry in the mirror and feels the smoothness along the neckline — results right away, no need to «imagine it at home».
Next, the barber gives a simple instruction: «In the morning — wash your face, apply a few drops of oil, comb the outline — takes a minute».
The finish doesn’t sound like a sale, but like a service: «Take this contour gel — it’ll last a month, your shape will stay sharp longer».

Mid-length fade beard

A smooth transition from the temples to the chin creates a neat volume and highlights your cheekbones. It looks modern and versatile — perfect for both work and weekends.

DETAILS

The barber works with you and immediately explains what product is being used: cleanses the skin, softens the beard, removes oiliness for a clean fade.
No marketing talk: «We'll do the fade higher because your hair is thick — this way your cheekbones will stand out and your cheeks will look slimmer».
You instantly feel the evenness of the fade by touch and see a smooth gradient with no "gaps" in density.
Next, the barber gives you a simple instruction: «After a shower, spread the balm from your temples down, pat dry with a towel, comb it out — the fade will look sharper».
The final words sound like service, not a sale: «Take this balm — it keeps the texture without shine, one bottle will last you 4–5 weeks».

Beard with handlebar moustache

Controlled length on the chin and defined mustache add character to your look. Perfect for those who appreciate attention to detail and stylish accents.

DETAILS

The barber works with the client and immediately explains what the product does: cleanses the skin, softens the hair, removes tightness, and preps the moustache for styling.
No marketing talk: «your moustache grows unevenly — we apply wax locally, twist here, and leave the middle natural so it doesn’t look “theatrical”».
The client instantly feels the difference — the moustache holds its shape, and the beard doesn’t get frizzy at the edges.
Then the barber gives a simple instruction: «once a day — a drop of oil on the beard, a bit of wax on the moustache tips with your nail, move from the center outwards».
The final touch sounds more like service than a sale: «just toss this little wax in your pocket — you can fix your shape anywhere, it’ll last a month».

Short Stubble (Executive Stubble)

A neat version of a “just grown out” beard with clean edges along the neck and cheeks. Looks fresh every day and doesn’t take much time.

DETAILS

The barber works with the client and immediately explains what product is being used: gently cleanses, soothes irritation after the trimmer, mattifies the skin without overdrying.
No marketing talk: «here we raise the cheek line by 2 mm — the stubble will look neater; we keep the neck clean so there’s no “shadow” on the shirt».
The client instantly feels comfortable — no burning or itching, the stubble lies flat and doesn’t prick.
Next, the barber gives a simple instruction: «every other day, use the trimmer at 2–3 mm, apply the lotion after — done, 2 minutes».
The ending sounds like service, not a sale: «take this road-size lotion — it’ll last a month and keep your skin calm».

Beard care: cosmetics

We select products based on your skin and hair density. No stickiness or «hairspray» effect — just comfort.

COMBO

Sulfate-free shampoo — removes oil/odor, doesn't dry out.
Oil — softens and tames frizz.
Balm — adds shape and density without shine.
Moustache wax — precise hold, no "drama".

Beard care package: the process in the chair

We clean, shape, and polish the contours. You can see the result in the mirror right here and now.

COMBO

Cleansing + warm towel — your skin is ready, your hair is obedient.
Cheek and neck correction — symmetry and sharp lines.
Structure — balm/oil matched to your beard type.
Finish — moustache wax, light styling.

Beard care kit: home routine

A simple everyday routine. 2–3 minutes — and your style holds.

COMBO

Every day: use beard shampoo in the shower, skip if not needed.
Afterwards, apply 2–3 drops of oil and spread along the length.
Moustache: a bit of wax on the tips, style from the center outwards.
Once a week — use balm or mask for softness.

Beard package: result and maintenance

Your beard looks fuller, the edges are clean. Come back for a touch-up in 2–3 weeks.

COMBO

Visually more volume without any "clumping".
Your skin feels calm — no itching or dryness.
Contours last longer thanks to at-home care.
Recommendation: visit your barber for a touch-up every 2–3 weeks.

Kids haircut 2–5 y.o.

Fast and gentle, zero stress. A shape that brushes out easily at home.

DETAILS

Warm intro — we explain what we do and why.
Low-noise tools: scissors/quiet trimmer, gentle moves.
Easy shape — brush and go, no styling needed.
Parent tip: wash 2–3×/week, towel-dry softly.

Kids haircut 6–9 y.o. (school)

Neat for everyday and school. Grows out cleanly in 3–4 weeks.

DETAILS

Fringe trimmed to stay off the eyes.
Cowlick control: cut with growth direction.
Clean sides, easy top length for quick brushing.
Care: brush in the morning; add a light spray if needed.

First haircut

Friendly intro to the barber and tools. Calm pace, no rush.

DETAILS

Quick parent brief: wishes and sensitivities.
We show comb/scissors first — no surprises.
Cut in short blocks, breaks if needed.
Finish: gentle brush, symmetry check.

Teen haircut 10–14

Clean sides, flexible top: sport-friendly and cap-friendly. Easy daily styling.

DETAILS

Soft fade — smooth transition, no steps.
Top: brush-up or texture — 30-second style.
Matte paste — no shine, no clumps.
Recommendation: tidy-up every 3–4 weeks.

Scissor cut: in-chair process

Section work with controlled elevation and density. Soft lines, zero clippers.

DETAILS

Sectioning and a clear guideline establish the shape.
Elevation 45–90° to control length and movement.
Point/slide cutting for soft, airy ends.
Symmetry check along perimeter and partings.
Finish: tip polishing for a clean perimeter.

Scissor cut: products & tools

Pro shears, combs and heat protection — the base for clean cuts and healthy shine.

DETAILS

Sulfate-free shampoo + nourishing conditioner.
Heat protectant before blow-drying/diffusing.
Straight & thinning shears for tailored zones.
Combs with varied teeth for cut control.
Shine spray or light oil — only on the ends.

Scissor cut: home care

Simple routine extends longevity. Natural lay, no frizz.

DETAILS

Wash 2–3×/week; conditioner after every shampoo.
Detangle from ends upward — no yanking knots.
Dry with towel + cool/medium airflow.
Trim refresh every 6–8 weeks.
Night care: soft scrunchie or loose braid.

Scissor cut: styling & finish

Light control, no helmet effect. Accentuate movement and healthy shine.

DETAILS

Cream/mousse on damp hair for elasticity.
Heat protectant before brushing or straightening.
Matte paste on dry hair — only where texture is needed.
Light powder or medium-hold spray for control.
A drop of oil on ends to fight frizz and add shine.

Royal Shave — Preparation

Hot towel, pre-shave and lather: softened stubble, calm skin — the right start to the ritual.

DETAILS

Quick brief: skin type, growth pattern, sensitivity.
Hot towel 1–2 rounds: soften stubble, open pores.
Pre-shave (oil/cream) to reduce friction.
Pro lather/cream: dense, even protective layer.

Royal Shave — Razor Technique

Angle control, short strokes and proper skin tension: a clean cut with no micro-nicks.

DETAILS

Pass #1: with the grain — remove bulk.
Pass #2: across/against — only if skin allows.
Skin stretch and 30° blade angle — the smoothness key.
Crisp moustache edges and cheek/neck lines.

Royal Shave — Finish & Care

Cold compress, alcohol-free balm and a simple home plan for lasting smoothness.

DETAILS

Cold towel: close pores, reduce redness.
Alcohol-free splash/balm: soothe and hydrate.
24h no acids/scrubs; in summer — add SPF.
Home plan: keep blades clean; shave every other day or by sensitivity.

Royal Shave — Tradition & Status

Classic barber craft, modern precision: a ritual that signals style.

DETAILS

Roots in old barbers: hot compresses, straight razor, attention to detail.
Today — standardized protocol and sterile tools.
Result — glass-smooth finish and crisp lines that define character.
The Lumberjack way: ritual without fuss, impeccable finish.

Local Business Partnership

We integrate local brands into the daily foot traffic of Lumberjack Barberhouse — not as ads, but as part of the experience. Clients see it, try it, get value — and the partner gets steady sales and visibility every day.

FORMAT

The partner product/service is built into the visit flow: waiting area, coffee, consultation, aftercare.
The offer feels like service: “if you want — try/take it”, no pushing and no discount drama.
We collaborate only with what truly fits our audience: men’s lifestyle, comfort, quality.
The integration looks organic: the brand is present, but never annoying.
We measure results: promo codes, QR, mentions, referrals, and sales.

In-Store Cross Promo

Clients come for a haircut — and naturally notice the local brand at the right touchpoints. This creates trust, not just “impressions”, because the brand is present inside a premium service environment.

PRESENCE

Brand presence in the waiting area: counter, tables, water/coffee, small assets with no visual noise.
QR or promo code where clients have time: waiting, coffee, aftercare.
Barber/admin can explain the partner offer as a benefit, not an “ad”.
Partner materials must be premium quality — no cheap flyers.
We create repetition: clients see the brand on every visit, not just once.

Gifts & Client Bonuses

The strongest mechanic is when clients get real value immediately. The partner provides a bonus (discount/gift/free option), and we provide traffic and trust. It feels like “lucky me” — and clients come back to the partner later.

MECHANICS

The gift/bonus is delivered after the service: receipt, QR, promo card, or a code on the phone.
One simple action: “show this and get the bonus” — no 10-step sign-ups.
The bonus must feel real: not “-5%”, but something people actually want to use.
We design the flow so it never disrupts service or distracts the barber.
The partner gets measurable leads: the code tracks Lumberjack Barberhouse as the source.

Referral Sales

This is not a “nice to meet you” partnership — it's a steady channel. Clients get a recommendation from a place they trust and arrive warm. And the partner pays for results: leads, receipts, sales.

RESULT

We issue a unique partner code that works as a tracked “sales source”.
We show the offer at the right moment: after service, when loyalty is highest.
The partner pays for facts: used code / receipt / confirmed lead.
Monthly reporting: leads, sales, and average ticket size.
We scale across other Lumberjack Barberhouse locations — the channel grows without chaos.

Business Space Rental

We provide Lumberjack Barberhouse space for business activities: language schools, clubs, board games, community meetups, and events. This is a ready-made location with atmosphere, service, and foot traffic.

FORMAT

Ready-to-use space with furniture, lighting, and atmosphere.
Ideal for classes, games, presentations, and small events.
A trusted brand location that attracts attendees.
Hourly or recurring rental options available.
Admin and basic service included.

Recurring Rental for Schools & Clubs

A format for language schools, speaking clubs, board games, and communities. You get a stable time slot in a ready-equipped location — without long-term contracts.

RECURRING

Fixed weekly or recurring time slots.
No need to search for space every time.
Easy to scale groups and sessions.
Familiar location for your clients.
Clear terms and predictable pricing.

Events, Games & Private Meetups

Our space is perfect for Mafia games, private clubs, networking, and themed evenings. The atmosphere already works for you — no need to build it from scratch.

EVENTS

Atmospheric location for evening formats.
Private setup with no outsiders.
One-time or recurring events.
Convenient location for guests.
Admin support during the event.

Ready Location Instead of Your Own Space

You use a ready-made location without renting an office or studio. No renovations, deposits, or downtime — you pay only for actual use.

VALUE

No long-term commitments or deposits.
Pay only for the time you use.
A space that already creates value.
Test your business format with minimal risk.
Scale without opening new locations.

Corporate Barber Service

We provide on-site and mobile barber services for companies: office centers, business hubs, and IT teams. A service for employees, clients, and partners — as a part of brand care and status.

FORMAT

Barbers work on-site at your office or in a dedicated area.
Full service: tools, products, uniforms, and standards.
Turnkey format with no operational burden.
One-time events or recurring schedules.
Increased employee loyalty and brand image.

Event Barber Service

A barber zone as part of an event: openings, corporate parties, festivals, brand activations. A live service that attracts attention, queues, and content.

EVENTS

Mobile barber zone with full equipment.
Acts as a magnet for guests and content.
Event or partner branding available.
Suitable for large-scale or private events.
A controlled service, not a filler activity.

Hotel & Business Center Service

A barber service as an additional offering for hotels, apartment complexes, and business centers. Guests get on-site service, while the location gains a competitive edge.

PARTNERSHIP

On-site service for guests.
Increased average spend and location value.
Integration into concierge or reception flow.
Premium service without opening a barbershop.
Flexible partnership models.

Branded Corporate Service

A custom service format tailored to your brand: uniforms, identity, and service scenario. Ideal for large companies, festivals, and partner activations.

BRAND

Space and staff branding.
Custom service flow aligned with brand goals.
Quality and standards control.
Strong brand impact.
Easy scaling across events and locations.

Content Partnership: UGC & Reels

A partnership for brands that need consistent content: Reels, TikTok, Stories, YouTube Shorts. We deliver it as a service: production, scripts, filming at our locations, and measurable output — not “a couple of videos”, but a structured content engine.

CONTENT

A consistent content plan: Reels / TikTok / Shorts with KPIs.
Filming at our locations: interiors, people, vibe — a ready set.
Turnkey production: scripts, editing, captions, and adaptations.
Content built for reach and sales — not “just to post”.
Long-term series, recurring formats, and content lines.

Licensing: Shutterstock & Stock Platforms

We produce licensable photo/video content for stock platforms, brands, and agencies. Quality standards, model releases, and rights approvals — so assets can be legally scaled and monetized.

LICENSING

Stock-ready photo/video assets that actually sell.
Clean rights: releases, permissions, and approvals.
Content series: one shoot = dozens of usable variations.
Produced at our locations with our team.
Formats: lifestyle, business, grooming, service, men’s care.

YouTube Projects & Brand Series

For brands playing the long game: YouTube episodes, interviews, series, and show formats. We provide locations, barbers, narrative structure, and production — so the content has substance and replay value.

YOUTUBE

Full YouTube episodes: story, characters, and editing.
Series formats: before/after, interviews, tutorials, lifestyle.
Non-cringe product integrations — scripted and organic.
Release packaging: trailer, cuts, and Shorts/Reels from the shoot.
Tailored to your brand tone, rules, and messages.

Influencers, Instagram & TikTok Activations

A partnership for fast reach and buzz: influencers, TikTok, Instagram, story chains, activations, and collabs. We provide a content-ready environment: service, visuals, scenario, timing, and quality control.

SOCIAL

Influencer collabs with a clear plan, format, and QC.
TikTok/Instagram packs: Reels, Stories, UGC, and cuts.
On-location activations: queues, attention, content, and PR.
Guest days, special formats, and product-in-service integrations.
Post-production: platform resizes and creative bundles.

Custom Partnership: Your Idea

We don’t collect “collabs”. We’re open to any format that goes beyond a feed banner. You bring the idea, product, or service — Lumberjack provides the space, bar, people, atmosphere, content, and sales in one setup.

IDEA

Any format: a segment or a full project — as long as it can scale.
We provide location, vibe, traffic, and media presence.
You bring the script, product, or service — we fuse it into one setup.
Outcome: content + attention + sales, not just “a nice evening”.
Fast launch: we test the idea and keep what works.

Custom Partnership: Space Over Banner

When a brand needs experience, not ads: stand-up, podcast, pop-up, product test-drive, workshop, filming, or a show segment. Lumberjack is a men’s space that naturally generates queues, emotions, and content.

SPACE

Live format: people come to interact, not just watch.
Stage/bar/hall: the space works as a set and a sales engine.
Product-first: integrated into the storyline, not a background banner.
Content output: Reels, TikTok, Shorts, photo — from a single event.
Repeatable: winning formats can scale to other locations.

Custom Partnership: Education & Community

Schools, courses, communities, event teams, podcasters — if you need a venue with character. We amplify your idea with real foot traffic and a vibe where a male audience actually engages.

FORMAT

Talks, workshops, podcast filming, club meetups — built around your script.
The right crowd: male audience + guests + media buzz.
Controlled service: timing, vibe, discipline, and quality.
Event content: cuts, quotes, backstage, and UGC.
Series potential: one event can become a recurring format.

Custom Partnership: Brands & Unusual Activations

Watches, sneakers, furniture, online services, tech, cars, drinks, style — if you have a product and need a live showcase. We integrate it so it feels cultural, not “in-your-face” advertising.

BRAND